Technical Account Manager, Marketing Cloud
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Customer Success Group Job Details
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The Customer Success team is looking for a driven and detail oriented Technical Account Manager (TAM). You will have responsibility for a small number of assigned accounts, maintaining a single-minded focus to ensure clients are extracting the most value out of their Salesforce investment. The TAM will have a track record in translating complex technical issues into tangible solutions. Collaboration with our most strategic customers is a primary responsibility, demonstrating comprehensive knowledge of the Salesforce platform. You will forge relationships with your customers, developing a deep technical understanding of their Salesforce implementation, share technical best practices and act as point of contact for any major incidents, managing the customer's expectations and communications through resolution of such incidents.
The ideal TAM is a team player, enjoys complex challenges, exhibits professionalism, is dedicated to meeting and exceeding expectations, building relationships, has excellent collaboration skills, is able to learn new technologies quickly and uses their time efficiently. The TAM will likely be required to travel to customer sites and may need to be available for some after-hour or weekend coverage depending on the customer's needs.
- Function as the Marketing Cloud Subject Matter Expert (SME) for the technical and operational configuration (and needs) of the customer.
- Attain Trusted Advisor status by developing relationships with key stakeholders, site owners & administrators.
- Work closely with the customer to prepare for peak periods and high traffic sales events by assisting with load & performance testing, configuration and tuning.
- Provide proactive Communications in the event of a service degradation or disruption.
- Participate in issues and act as an advocate for customers during the triage and resolution of high severity cases, driving business reliability and customer satisfaction
- Conduct regular checkpoint calls with the customer to review Marketing Cloud releases, performance trends, status of support cases and key projects.
- Responsible for the coordination of cross-functional resources (from Support, Engineering, Client Services) to support the customers with the resolution of technical issues.
- Provide timely account or issue executive level summary status reports both internally and to the customer.
- Coordinate and work closely with the Marketing Cloud Success Manager to ensure tight coordination and alignment on all aspects of account management and communication including Quarterly Success Reviews.
- Identify and advocate for customer products needs with Salesforce Technology and Product teams.
- Proactive liaison and focal point into Salesforce Technology and Product teams and Technical Support Team, to address product feature/technical hurdles.
- Forewarn customers of technology changes or potential disruptions to their service and advise on mitigation strategies.
- Assist in driving follow-up/completion of recommendations provided as part of technical Accelerators.
- Assist customers with finding solutions via the Marketing Cloud Partner Community or other service offerings that may benefit the customer.
- Contribute and collaborate internally to the Salesforce team, share knowledge and best practices with team members, contribute to internal projects and initiatives and serve as Subject Matter Expert (SME) for specific technical or process areas.
- Minimum of 5 years relevant work experience in one or more of the following: Technical Support, Technical Account Management, Program Management , Development, or Technical Services/Architect roles.
- Ability to prioritize, multi-task, and perform effectively under pressure.
- Experience with cloud computing technologies; SOA, application servers, middleware, enterprise application integrations, databases, security, performance & scalability - ideally in marketing automation or similar applications (ERP, CRM) in a SaaS environment
- Experienced with providing consulting or support to large scale, enterprise level accounts with technically complex configurations and high volumes of transactions/load
- Ability to effectively lead efforts to manage complex customer requests and escalations within a cross-functional team
- Strong communication skills with demonstrated ability to effectively communicate and influence at all levels of an organization, including executive level
- Aptitude for both analyzing technical concepts and translating them into business terms, and for mapping business requirements into technical features.
- Previous experience as a hands-on technologist preferred - in a Solution Architect or Technical Support Engineer role
- Salesforce Marketing Cloud certifications are a plus.
- Experience with Salesforce Marketing Cloud preferred
- Marketing automation knowledge is a plus.
- Familiarity with the servers, database, application and network technologies used for operating a high traffic web site (e.g knowledge of network topologies and devices, database concepts and SQL, multi-tenancy, load balancer, CDN, application servers).
- Knowledge of the software development process and of software design methodologies (coding experience useful, but not required).
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